Joyces

Relevant searches, relevant ads, relevant products.

Results

case_graph

174.52%

increased in branded traffic comparing year 2 to year 1

632%

higher ROAS comparing year 2 to 1

1125.14%

Average ROAS of in year 2

104.68%

higher revenue comparing year 2 to 1

How we did it

  • Segmented Google Shopping strategy
  • Dynamic search ads
  • Excluded all brand searches

Strategy

Joyce’s of Wexford is focused on electrical goods in the Irish market. Their extensive product inventory has formed our very simple strategy from day one: To chase maximum exposure for all relevant search terms.

We offered full exposure across Google search, shopping and display to grow the brand at an ROI that was profitable.

Continue Growth in Year 3

We have continued the growth after three years of collaboration.


Building on the success of our PPC campaigns, we have developed an SEO strategy that utilises the learning and data of our successful PPC learning and efforts.

We have been working with SUMOBLUE since last November for my client,
Joyces Expert Wexford.


His knowledge and professionalism is second to none and he has been a huge addition to our online business.


We have seen fantastic growth since our work with him started and look forward to seeing this continue.


I would highly recommend SUMOBLUE

Deirdre Kehoe